Overview
Will Palmer is an Associate in the firm’s Norfolk office and a member of the Firm’s Labor & Employment practice group and the Sports & Entertainment industry team. His employment practice includes employer counseling, contract and policy drafting, and litigation. Will also the serves clients in the sports and entertainment industries where he is regularly engaged to speak and advise on the latest developments in Name, Image, and Likeness (NIL) legislation, compliance with NCAA regulations, and contract review and negotiations.
Will represents employers of all sizes across various industries. He offers “full service” labor and employment representation including policy and contract drafting, counseling and advising on how to best minimize risk and avoid litigation, and when the need arises, representation in litigation matters. He also applies his litigation and advising experience to the ever-changing sports and entertainment industries.
Will’s clients in the sports and entertainment industry include athletes and their families, universities, musicians, composers, music festivals, and other corporate entities that operate within these industries. The dynamic world of Sports and Entertainment is constantly developing and filled with challenges for even the most sophisticated parties. In addition to helping clients navigate the latest developments in these areas, will has authored multiple articles and regularly speaks on the latest changes in Sports and Entertainment.
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Recognition & Honors
Honors & Recognitions
100 People to Meet; Virginia Business, 2025
Best Lawyers in America; “Ones to Watch,” 2025-2026
Virginia’s Legal Elite; Virginia Business Magazine, 2024-2025
NextGen Award; CoVaBiz Magazine; 2024
Virginia Rising Stars, Virginia Super Lawyers, 2024-2025
Scholarship and Leadership Award, American Law Institute; 2019
Press & Publications
News
Speaking Engagements
Credentials
Education
Christopher Newport University; B.A., 2016
Regent University School of Law; J.D., 2019
Court Admissions
Supreme Court of Virginia
United States District Court for the Eastern District of Virginia
United States District Court for the Western District of Virginia
Beyond the Law
Outside of the office, Will enjoys attending live sports and music events with his family and friends. He is a long-suffering Washington sports fan.
Reported Opinions And Published Articles
Unpardoned by Lincoln: Stephen A. Douglas’s House Servant, 44 LINCOLN F. BULL., September 2018
Assassination in Jackson County, MILITARY IMAGES, January 2016